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[Infographic] How Sales Can Convert Leads Quickly

What is the fundamental struggle for most sales reps? 

Yep, converting the leads you've worked so hard to qualify into customers. This infographic highlights 17 top tips for converting sales leads that you may not have thought of. For example, did you know that Christmas is actually one of the best times to convert leads into customers?

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Cold Calling is Dead, Inbound Selling Is In: What You Need To Know

Anyone who has ever prospected the good ‘ol fashioned way knows just how tedious it is. Calling people you don’t know anything about, trying to sell them on your products and services? Sound familiar? What’s worse is that this has happened to us all, so we know how off-putting it can be.

Fortunately, those days are over. The days of cold calling and mass emails are behind us. Inbound selling has enabled us to prospect in new (and more productive) ways. Here’s how.

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How To Build a Strategy For Content Marketing That Converts

 

When you go grocery shopping, you make a list. When you’ve got a busy week, you make a to-do list. When you go on a road trip, you bring a map or a GPS. So why would you have content marketing without a content marketing strategy?

Without a content marketing strategy, it is much easier to get distracted or lost somewhere in all of your efforts. But, with strategy drawn out, written down, and instilled in your practices, success is easier to pinpoint. And content marketing that converts prospects into customers must be calculated and focused to ensure success. 

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5 Ways to Increase Your Sales Conversions

A weak marketing strategy is a cash drain on business.  You waste money on campaigns that aren't working, and you never achieve the return on investment that you want.  With the right approach, you and your company can achieve better results with the money that you are spending, and increase your total sales conversions.

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Lead Scoring Increases Sales Conversions

Any marketer will tell you, the success or failure of any marketing effort depends on the ability to successfully convert potential leads into sales. Unfortunately, this is often easier said than done. As a marketer, your team is likely awash with possible leads. Often too many to efficiently pursue one-by-one. Dedicating effort on dead-end leads means at best wasted time, and at worst losing successful sales to your competitors.

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The State of Inbound 2016

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